Exposure Strategy

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Coverage from Europe

Over the last twelve months, 52% of your coverage came from Ireland and the UK, none from continental Europe, and not one piece was a feature on the company. The stadium is empty and the raise is in September.

51 days

Ahead of the catalogue

You surface the vulnerabilities under live exploitation on average 51 days before they reach CISA’s KEV list, on models you build and run in-house, with no customer data touching a third-party LLM. A genuine early-warning layer, not another feed.

Unclaimed

Exposure strategy

Tenable, Qualys and Rapid7 list what is vulnerable. Mandiant and Recorded Future still ship PDF reports. No one owns the language for acting on what is actually dangerous, at machine speed. That category is Cytidel’s to define.

European

A European foothold

For six months, Ireland holding the EU presidency opens the European stage: the press, the policy calendar, the platform. We use it as a foothold into the wider European market, positioning Cytidel as a European leader in agentic defence, ahead of the September round.

FIRST: DEFINE

Shape the messaging that earns Cytidel exposure, and plant the category it owns.

Cybersecurity is generic, and generic is invisible. We shape Cytidel’s messaging into a story journalists and investors actually pick up: the two or three themes it can own, so Matt Conlon plus Cytidel means one clear thing. Get the message right and the exposure follows.

THEN: RAISE

Leverage HumanX and Slush to put Cytidel in front of the right investors.

The round opens in September. We use HumanX in Amsterdam and Slush in Helsinki, where the US and European cyber investors gather, to lift Cytidel’s profile in front of the London and New York funds that matter. We build the profile, the raise is yours to run.

Message discipline

The category and the three or four proof points, so every answer returns to the same story.

On the record

Broadcast, podcast and print technique: bridging, soundbites and staying in control of the interview.

The hard questions

Rehearsing the tough ones, the customers you cannot name, the competitors, the ones you would rather not get, so nothing catches you cold.

Investor-ready

The founder narrative tuned for the metrics-driven European investor and the vision-driven US one.